Greater Goods creates products for a happier, healthier home. This includes a family of apps that connect with their smart body scales, blood pressure monitors and kitchen tools.
I help maintain and grow Greater Goods' growing family of mobile apps by managing all UX/UI projects. I work closely with a small team of designers while supporting a development team of 15+. My responsibilities include identifying and prioritizing project requirements, mentoring the team, conducting usability testing, and iterating designs. I regularly collaborate with other teams, including product designers, project managers, customer service, marketing, and leadership.
UX/UI Design Lead
Team Management
Design Systems
User flows
PROTOTYPING
UX Writing
Accessibility Design
With over a million users, Weight Gurus has the largest user base amongst the family of apps. The app allows users to track key health metrics and connects with Greater Goods various smart scales.
Since the app launched in 2017, it has supported tracking five key body metrics. In 2023, the company added a new scale to their product line that can collect up to 13 body metrics and required the largest UI overhaul to the app to date. The design team was challenged with how to scale the app to show all of this additional data while balancing the experience that the current user base had come to depend on. Research and testing drove the redesign.
Before the update, Weight Gurus had an app store rating hovering around three stars. Nearly 24 months post launch, the rating sits at 4.7. in the Apple play store.
BEFORE
Weight Gurus Dashboard
After
includes 8 new Metrics, Expanded milestones, easy to use navigation
Every Greater Goods product has an online guide where customers can troubleshoot, sign up for a warranty and more. This unique URL is found on the bottom of most products and inside the packaging.
But when you landed on the URL, especially on mobile, returning users were often forced into a setup flow designed for first-time visitors. Customer service would also regularly get inquiries from customers struggling with how to start their warranty.
The user flow was reimagined based on customer feedback, usability testing, and business goals. This resulted in:
• A streamlined, user-friendly product guide tailored for both first-time and returning users.
• A redesigned navigation flow for the entire site to ensure easy access to the guides and warranty signup
• New options for warranty signup, including an improved confirmation flow.
The updates resulted in an increase in warranty signups and less calls to customer service.
Before
THE user was forced through a setup flow
After
the user can see and easily choose what action they want to take
In addition to its consumer-focused business, Greater Goods operates a B2B remote patient monitoring (RPM) healthcare company, My Everyday Health. As this arm of the company grew, so did the need for better business systems.
Our team was tasked with designing a suite of intuitive dashboards that enabled clients to track patients, manage devices, and monitor orders—all in one place. These tools not only streamlined operations but also empowered clients to deliver superior support to their customers. A key part of the project involved redesigning the ordering process, which previously relied on email and manual purchase orders. By creating a seamless online solution, we made it faster and easier for clients to place and manage orders.
Throughout the project, I played a central role in bridging design and development. I managed a designer, gathered requirements from stakeholders, and collaborated closely with the development team to ensure a user-centric approach from concept to execution.
Create order
Clients can place new ordrs and track all orders via a dashboard
Patient Records
clients can easily manage Patients and Devices
Want to know more about my process? Inquire for the link to a five minute (or less) video case study.